SPH Plug & Play | Accelerator Program

Plus Margin

Predictive analytics for e-commerce
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PROBLEM

E-commerce sites spend money on driving traffic to their site, but there’s minimal effect due to low conversion rates (conversion rates on-site are about 1%). They do not know why customers leave and what makes them stay, and lack resources to analyse data & act accordingly.

SOLUTION

We predict purchase intent and the specific shopper’s objections, and show relevant messages or offers to get them to convert.

TARGET MARKET

SEA and Indian e-commerce market. PlusMargin has already signed up 10 pilot clients, comprising e-commerce platforms operating in regional and global markets.

BUSINESS MODEL

We take between 5% - 20% of revenue uplift, which we bring the clients on a monthly basis.

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